Privacy Policy

Introduction and General Terms

At The Little Pharma™ we are committed to protecting you and your family’s personal information when you are using our services. We want our services to be safe and enjoyable environments for our audience. This Privacy Policy relates to our use of any personal information you provide to us through the The Little Pharma™ website.

In order to provide you with the full range of our services, we are sometimes required to collect information about you.

This privacy policy explains the following:

  • what information The Little Pharma™ may collect about you;
  • how The Little Pharma™ will use information we collect about you;
  • when The Little Pharma™ may use your details to contact you;
  • whether The Little Pharma™ will disclose your details to anyone else;
  • your choices regarding the personal information you have provided to us;
  • the use of cookies on the The Little Pharma™ website and how you can reject these cookies.

As set out above, The Little Pharma™ is committed to safeguarding your personal information. Whenever you provide such information, we are legally obliged to use your information in line with all laws concerning the protection of personal information, including the Data Protection Act 1998 (these laws are referred to collectively in this Privacy Policy as the “data protection laws”).

The website may contain hyperlinks to websites owned and operated by third parties. These third party websites have their own privacy policies, including cookies, and we urge you to review them. They will govern the use of personal information you submit or are collected by cookies whilst visiting these websites. We do not accept any responsibility or liability for the privacy practices of such third party websites and your use of such websites is at your own risk.

What information will The Little PharmaTM collect about me?

When you sign up to participate in or receive a service from The Little Pharma™ such as newsletters or articles we may ask for personal information about you. This can consist of information such as your name, e-mail address, or postal address. By entering your details in the fields requested, you enable The Little Pharma™ to provide you with the services you select.

How will The Little PharmaTM use the information they collect about me?

The Little Pharma™ will use your personal information for a number of purposes including the following:

  • for “service administration purposes”, which means that The Little Pharma™ may contact you for reasons related to the service you have signed up for, as set out below (e.g. to provide you with password reminders or to notify you that a particular service has been suspended for maintenance);
  • IP addresses may be used to identify the location of users, the number of visits from different countries and also to block disruptive use. Where The Little Pharma™ proposes using your personal information for any other uses we will ensure that we notify you first. You will also be given the opportunity to withhold or withdraw your consent for your use other than as listed above.

When will The Little PharmaTM contact me?

The Little Pharma™ may contact you:

  • in relation to the functioning of any service you have signed up for in order to ensure that The Little Pharma™ can deliver the services to you;
  • to invite you to participate in surveys about The Little Pharma™ services (participation is always voluntary); and
    for marketing purposes where you have not asked to be excluded from this.

Will I be contacted for marketing purposes?

The Little Pharma™ won’t contact you for marketing purposes, or promote new services to you if you ask not to be contacted for these purposes.

Will The Little Pharma share my personal information with anyone else?

We will keep your information confidential and we will only use your information within The Little Pharma™.
What if I am a user aged 16 or under?

If you are aged 16 or under, please get your parent/guardian’s permission beforehand whenever you provide personal information to the The Little Pharma™ website. Users without this consent are not allowed to provide us with personal information.

How long will The Little PharmaTM keep my personal information?

We will hold your personal information on our systems for as long as is necessary for the relevant service.

Can I find out what personal information The Little Pharma™ holds about me?

Under the Data Protection Act you have the right to request a copy of the personal information The Little Pharma™ holds about you and to have any inaccuracies corrected. We will use reasonable efforts to supply, correct or delete personal information about you on our files.

Please contact if you have any questions relating to data protection.

Changes to The Little PharmaTM Privacy Policy

This privacy policy may be updated from time to time so you may wish to check it each time you submit personal information the The Little Pharma™ website.

Cookies Policy – Information The Little PharmaTM collects from you

A cookie is a small amount of data, which often includes a unique identifier that is sent to your computer or mobile phone (referred to here as a “device”) browser from a website’s computer and is stored on your device’s hard drive. Each website can send its own cookie to your browser if your browser’s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other sites. Many sites do this whenever a user visits their website in order to track online traffic flows.

Cookies record information about your online preferences and can allow us to tailor the website to your interests. Users have the opportunity to set their devices to accept all cookies, to notify them when a cookie is issued, or not to receive cookies at any time. The last of these means that certain personalised services cannot then be provided to that user and accordingly you may not be able to take full advantage of all of the features. Each browser is different, so check the “Help” menu of your browser to learn how to change your cookie preferences.

During the course of any visit to the pages you see, along with a cookie, are downloaded to your device. Many websites do this, because cookies enable website publishers to do useful things like find out whether the device (and probably its user) has visited the website before. This is done on a repeat visit by checking to see, and finding, the cookie left there on the last visit. Information supplied by cookies can help us to analyse the profile of our visitors and help us to provide you with a better user experience.

Contacting the The Little PharmaTM about this Privacy Policy

If you have any questions or comments about this Privacy Policy please contact: